Trademark Attorney Melbourne, FL
If you have come up with a trademark for your business, it is time to get it protected with the help of a trademark attorney Melbourne, Florida trusts. Trademark law can be very helpful in shielding your business and your assets, but for the beginner, it can seem a bit confusing. Here we answer some frequently asked questions about trademark law to ensure you are as informed as possible. If you are looking to speak with a Melbourne trademark attorney right away, contact the lawyers at Arcadier, Biggie & Wood, PLLC today.
What is a Trademark?
A trademark is something that is used as an identifier of goods from one manufacturer to the other. Simply put, it is a brand name or logo and can include anything from words and names to symbols and pictures.
Why Are Trademarks Important to Have?
Trademarks are important because they help a company establish brand awareness and differentiate themselves from a competitor. They can be considered the face of a business, and are seen as a guarantee of quality and good service. Think of it this way: if your customers have a good experience with you, they will remember how you made them feel, and immediately associate that with your trademark!
What Should I Include in My Trademark?
No two trademarks are exactly the same, but there are some things that work pretty well in creating a successful logo. A Melbourne, FL trademark attorney can recommend commonly used criteria, like making sure it is:
- Easy to read, spell, and pronounce.
- Easy to be exported into other markets and regions — meaning people from around the world will be able to recognize your logo just as easily as those in your native country.
- Does not have any adverse meaning in any language.
- Clear and does not create confusion as to what it is.
- Adaptable to all other advertising channels
Are There Different Categories of Trademarks?
Ideally, your trademark should fall under one of the following categories:
Arbitrary Marks: Words that have a real meaning in one given language but they don’t have any relation to the product itself. A good example of this would be the word “apple” for MAC Computers.
Coined Words: These are words that do not have any specific meaning in a language, but are known as the product itself. They are great for trademark law because they are considered to be distinct and special. Examples include “Kleenex” for tissues, and “Kodak” for photo film.
Suggestive Marks: These hint at one or a couple of the attributes of a product. They work great as they act as built-in advertising.
Can I Register My Business Name as My Trademark?
Yes, if it can be be considered distinctive enough. If you have an unusual name with an interesting spelling, you would be more likely to get this approved to be trademarked.
Can I Use a Trademark Even if it Has Been Used For Many Years?
Yes, prior use is a great way to claim rights over a trademark. Even if it has been used for many years, it pays to protect yourself and invest in a trademark as soon as you have a distinctive one under your belt.
Finding a Melbourne, FL Trademark Attorney You Can Trust
If you have any additional questions about trademark law and how you can protect your business, do not hesitate to contact our professionals today to learn more. Get in contact with the trademark attorney Melbourne, FL trusts from Arcadier, Biggie & Wood, PLLC.